A Culture of Innovation

IS OUR DRIVING FORCE

DESIGNED, CRAFTED AND
ASSEMBLED IN AMERICA
the award winning StruXure
CHANGES THE WAY YOU LIVE
outdoors, every day.

A History of Innovation

SEE OUR MILESTONES

2011

StruXure Is Founded

StruXure Outdoor, Inc. was founded in 2011 by CEO and Chief Product Architect, Scott Selzer. As a school teacher with a part-time remodeling company, Scott specialized in building decks, pergolas, basements and other home improvement projects. His students inspired him to follow his dream to become a full-time entrepreneur.

Engineered and designed to withstand all types of weather conditions, the StruXure Pivot was the new company’s first offering.

2011-2013

Building Success

We started manufacturing and selling our system locally in the Atlanta market to an eager audience. Word spread quickly and as the Pivot’s popularity grew, StruXure grew along with it, becoming a more regional manufacturer serving the entire Southeast. Through this process, we learned what our customers loved about the product and what they needed, and used this feedback to make numerous product enhancements to set it apart from its competition.

2014-2016

Hard Work Recognized

At StruXure, we pride ourselves on working hard, developing innovative ideas, delivering the highest quality products and making our customers happy. But it doesn’t hurt to be officially recognized for our achievements once in a while. We’re honored to be included on these prestigious lists:

2015, 2016 and 2017 — Inc. 5000 Fastest Growing Private Companies

2016 — Entrepreneur 360

2016
iLouver TM & The Slide

StruXure launched two new innovations this year that would transform our product line. iLouver transformed the way our customers can control their StruXure systems with an iOS and Android app. Additionally, our new Slide model literally opened up the possibilities, providing a pergola with controllable louvers and panels that slide open to reveal full sky views.

2016-2017

Location, Location, Location

Our incredible growth led us to move into a new state-of-the-art manufacturing facility and corporate headquarters in North Georgia. To meet the needs of our expanding dealer network and customer base, we opened our Southern California office and manufacturing facility, but quickly determined that a larger production facility and innovation showroom in Nevada would allow us to be more efficient and introduce our products to a wider audience.

Additional distribution facilities are planned to keep up with our growing dealer network, which spans from Canada to the Caribbean.

2018

Our Future Is Bright

StruXure is continually expanding our technology and design, with a focus on architectural innovation and leading-edge building materials. Our next generation of products will continue to evolve and break new ground.

As the leader in automated shade and shelter, our mission is to enhance outdoor living and exceed people’s expectations for what outdoor lifestyle really means.

StruXure in the News

SEE THE LATEST

Always True to

OUR CORE VALUES

THINK CLIENTS FIRST
Listen and respond. Deliver beyond their expectations. Build lifetime clients and dealers.

LEARN & GROW
Work hard, play hard. Develop yourself and others. Measure your improvement. Share knowledge generously.

CREATE QUALITY & INNOVATION
Deliver products and services that surpass expectations. Be relentless about improving quality. Take creative risks.

ACT WITH INTEGRITY
Be honest. Do the right thing. Trust others and support their decisions. Be transparent. Honor God in all you do.

BE ACCOUNTABLE
Deliver on commitments. Always do what we say. Play your positions. Deliver and reward results.

BE BOLD
Go big. Take massive action. Take the right risks. Lead.

Meet Our

Leadership Team

Scott Selzer
Scott Selzer
FOUNDER/CEO
From middle school teacher to contractor to entrepreneur, Scott has a compelling story that is uniquely Struxure.
As CEO, Scott oversees the strategic direction of the company. ... More →

As CEO, Scott oversees the strategic direction of the company.  Delivering on record-breaking sales, while overseeing growth in areas such as new products, market expansion, development of sales and marketing strategies, and the development of company culture.  We have a culture where we are incredibly self-critical, we don’t get comfortable with our success.

Nathan Collins
Nathan Collins
CFO
Nathan joined Struxure as Chief Financial Officer in July 2017.
In this role, Nathan is responsible for all aspects of... More →

In this role, Nathan is responsible for all aspects of the company's finance function including accounting, financial planning, tax, treasury, investor relations and corporate strategy. Throughout his nearly 20-year career in finance and accounting, Nathan has served as CFO of 5 different companies. During that time, Nathan has established a reputation for leading highly successful teams and aligning company financial metrics to support business strategy and high-growth. 

Jon Ketover
Jon Ketover
Vice President of Sales
Jon’s broad range of responsibilities includes overall sales strategy, resource... More →

Jon’s broad range of responsibilities includes overall sales strategy, resource and process implementation, revenue optimization and expansion of the National Dealer Network, Commercial Sales and Design teams and oversight of Dealer Account Services. His 

Wayne Stovall
Wayne Stovall
Vice President of Operations
With a proven track record in warehouse management and distribution,... More →

With a proven track record in warehouse management and distribution, Wayne oversees all of StruXure’s warehouse functions, distribution, operations, and purchasing activities. He also serves as an ambassador for the company’s strategic growth and efficien

Calvin Gray
Calvin Gray
VP Marketing & Development
Calvin is responsible for all Struxure sales in the United States, Canada and the Caribbean.
Calvin works with Eastern and Western Regional Managers to help... More →

Calvin works with Eastern and Western Regional Managers to help with dealer development and training. Calvin helps conduct our 2-day certified training courses each month to insure our dealers are the best trained in the industry. He helps oversee Struxure’s Corporate Division and the cultivation of national corporate projects. Calvin has been involved with building the Struxure brand from a dealer and distributor level before joining Struxure’s corporate team in July of 2016.

Attila Felkai
Attila Felkai
Vice President
Atilla is a key member of Struxure's Sales and Operations team.
Since joining the company in July 2017, Attila has helped... More →

Since joining the company in July 2017, Attila has helped the company grow its Western Region sales by 140% compared to the prior year by generating record sales during the second half of 2017. Attila was part of the relocation effort of our Western Fulfillment Center from Orange County, CA to Henderson, NV. He was also responsible for setting up the new manufacturing facility, along with our brand new 2000+ sq. ft. Design Studio.  We look forward to record sales and growth in the Western Region to continue under Attila’s leadership!

Ben Davies
Ben Davies
Eastern Region Sales Director
As the first Struxure employee, Ben has helped Scott develop the sales tools and marketing strategies that launched the Struxure dealer network.
Ben has traveled the country looking for new dealers and... More →

Ben has traveled the country looking for new dealers and developing opportunities to help grow the Struxure brand. In addition to discovering and engaging with new dealers, Ben’s responsibilities include holding monthly training sessions for new dealers and their staff to help them achieve a higher rate of success. At heart Ben is a salesman and has enjoyed much success selling the Struxure brand. He gives all credit to Scott for developing a superior product and assembling a great team and is extremely proud to have been a part of Struxure’s explosive growth! 

Aaron Evans
Aaron Evans
Dealer Support Manager - East
Responsible for the dealers in StruXure’s Eastern region of the United States and Canada as well as the Caribbean.
Aaron works daily with the StruXure dealer network to make... More →

Aaron works daily with the StruXure dealer network to make sure all jobs are received, reviewed, and processed accurately and efficiently.  Making sure each StruXure system is created to the specific individual needs of every client is his number one goal. Aaron has been an StruXure team member since late 2014 and has enjoyed being a part of the company’s explosive growth since that time. 

Debbie Mundy
Debbie Mundy
Inventory & Purchasing...
Responsible for purchasing high quality material at competitive prices. She works closely with production, engineering
Debbie works closely with production, engineering and dealer support to... More →

Debbie works closely with production, engineering and dealer support to make sure each Struxure system is created to exceed industry standards to ensure our customers are receiving the highest quality systems on the market today. Debbie has been an Struxure team member since late 2014 and has enjoyed being a part of the company’s explosive growth since that time. 

Amy Booker
Amy Booker
Director of Corporate Division
Connecting the Architect & Design Community with Struxure Dealers for education and extended brand reach.
Amy manages Struxure’s AIA and ASLA Continuing Education Programs to... More →

Amy manages Struxure’s AIA and ASLA Continuing Education Programs to teach Architects, Landscape Architects, and Designers on the latest advancements of automated exterior pergola systems. Most recently promoted to Director of our Corporate Division, her role offers a direct, streamlined and efficient means for the Architect and Design Community to obtain the information they need to specify Struxure into their design projects. Amy serves our professional network of Struxure Dealers to assist them with extending their reach to the A & D community and assists both Dealers and the Struxure Corporate Team to increase sales and revenue and successfully enhance a positive and professional Struxure brand. 

Brian Palmer
Brian Palmer
Director of Engineering
Brian joined our team in 2015 bringing with him more than thirty years of design and manufacturing experience.
As head our Engineering department, Brian and his team continue... More →

As head our Engineering department, Brian and his team continue to enhance our current line while bringing new product ideas to life. His penchant for perfectionism and obsession with fine detail represents the Struxure standard of providing superior quality products to our clients. Brian’s dedication and innovative design expertise are an integral part of growing Struxure to be a leading provider of luxury outdoor living spaces.

Adam Noggle
Adam Noggle
Dealer Support Manager – West
Adam is responsible for working with Struxure dealers in the Western region of the United States including parts of Canada.
Adam ensures all orders are received, reviewed and processed correctly... More →

Adam ensures all orders are received, reviewed and processed correctly and efficiently. His primary goal is to make sure each order can meet the individual needs of the dealer along with having open communication and making sure each dealer is completely satisfied. Adam started with Struxure in January of 2018. He looks forward to his continued growth with the company. 

Toby Grizzle
Toby Grizzle
Production & Shipping...
Toby comes to us with an extensive background in both logistics and manufacturing and has been with Struxure since 2015.
With an excellent track record devising, evaluating, and implementing continuous... More →

With an excellent track record devising, evaluating, and implementing continuous process improvements to minimize waste and reduce costs while maximizing quality and yield, Toby has established effective quality control and safety programs, encouraging proactive participation across the manufacturing floor. 

Luis Gonzales
Luis Gonzales
Production Manager – West
Luis has been with the company since early 2016 when Struxure expanded its manufacturing to the Western region.
Luis is a dedicated employee who is directly responsible for... More →

Luis is a dedicated employee who is directly responsible for all plant operations, safety, quality, material control, state and federal code compliance, production control processes and human relations. He is also an excellent chef and routinely cooks out for our staff as we enjoy Taco Tuesday’s and Fiesta Friday’s!

Laura James
Laura James
Architectural Design...
Laura coordinates our Dealer Design Services Department fulfilling requests for renderings, animations, shop drawings and engineering.
Laura brings a unique perspective to Struxure with a background... More →

Laura brings a unique perspective to Struxure with a background in building materials, telecom and non-profit. Additionally, Laura is the owner of a local landscape company and is a Board Member for Lanier Technical College. When not at Struxure you can find Laura spending time with her family, fur-babies and in her greenhouse.

Ken Selzer
Ken Selzer
Ambassador at Large
A smiling face representing Struxure to interested parties at events, shows, and assisting the sales staff where necessary. Ken has over 35 years of experience
Ken has over 35 years of experience in senior corporate... More →

Ken has over 35 years of experience in senior corporate much of it international. Hence, he responds to interested international requests that would like to distribute the Struxure System. Ken also assists the Struxure Executive team in strategic planning and facilitates the executive planning sessions. 

Cindy Jarrard
Cindy Jarrard
Accounting Manager
Heading up Accounting and Security since 2012
Cindy is responsible for accounts payable, accounts receivable, payroll and... More →

Cindy is responsible for accounts payable, accounts receivable, payroll and human resources. She has been an integral part of the team since she started in 2012. Helping the company grow by over 50% year after year.  Cindy is also in charge of the Head of Security (Mac the Dog) for all walks, feedings and discipline when he gets overly aggressive performing his duties. 

Ready to Be Great?

JOIN OUR TEAM

StruXure’s explosive growth and expanding footprint are just some of the reasons it’s an exciting time to be part of our team. If you want to join a company dedicated to innovation and excellence, if you’re ready to be great, we want to hear from you.

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